Through the partnership, Aira’s intelligent and intuitive heat pumps will scale across the UK through Hive’s customer referrals, saving more people up to 29% on their heating costs.
Although heat pump installations were at a record high in 2024, at 60,000, the UK is still far away from achieving the Government’s target of installing 600,000 heat pumps a year by 2028. With 25 million homes in the UK still heated with gas boilers, accelerating the shift to cleaner, greener and more affordable solutions is essential.
‘Solidifying heat pumps as more affordable heating solution’
Martin Lewerth, Aira Group CEO, said: “In some of the coldest parts of Europe such as Scandinavia, heat pump technology has been widely used to heat homes for decades, and yet, nations like the UK are still in the very early stages of adoption. Building on Hive’s leadership in the smart home space, this partnership will help solidify heat pumps as a cleaner and more affordable heating solution for UK households, increasing awareness and accessibility – and ultimately supporting the clean-energy transition.”
Dan Rosenfield, Managing Director of Hive, said: “Our partnership with Aira brings together the best of British tech and innovative Scandinavian design to provide customers with more choice in how they electrify their home heating.
“Domestic heating is one of the largest emitters of carbon in the UK which is why we’re collaborating with other like-minded businesses to address this challenge and help customers make the switch to a lower-carbon future.”
Image credit: Aira.
